Winder was running in South Jersey and needed to speak to the area, while his campaign needed support to grow over time.
We worked with Bayly Winder for creative direction and built up a striking brand, strong messaging, easy to navigate website, full press kit, and social media filming, enabling Bayly to put his best foot forward when jumping into the race.
We designed a brand that was not only aesthetically pleasing, but reflected Winder’s goals. With bold fonts, a small lighthouse, and a red, yellow, and blue color gradient, we reflected the look of South Jersey and Winder’s goal of casting a wide net.
We traveled to New Jersey to film shorts, working with Winder to make sure they reflected his personality and that of NJ-2. We filmed 22 videos over the course of 8 hours.
We built Winder’s website from a simple landing page at the start of his campaign, to a colorful and information-dense hub as the race picked up. Notably, we put all of his policies into six clear categories, and created a press kit, with photos, press releases, and contact information.
When you choose Which Side, you get the best work we can provide every time. Whether it be design or any other of our countless packages, we have what you need to take your operation to the next level.
